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Home Boxing

Dana White Discusses New Boxing Venture with Turki Alalshikh

sportsworldtoday by sportsworldtoday
March 5, 2025
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Dana White Discusses New Boxing Venture with Turki Alalshikh
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After unveiling the creation of a new boxing league, Dana White, the mastermind behind this venture, shared his vision for reshaping the sport alongside insights from Alalshikh himself. Here’s a glimpse into their ambitious plans to transform boxing.

### White on His Vision for the Boxing League

Dana White expressed excitement about the untapped potential of young boxers, promising to fill fight cards with talent that fans have yet to discover. “From the opening bout to the main event, every fight will offer something exceptional. We’ve got fighters with undefeated records battling for titles,” he explained.

A notable criticism White has had with traditional boxing is the lack of reinvestment into the sport. “Promoters have perpetually just taken without giving back. Turki is changing that narrative, with an unprecedented investment in such a short span of time,” he said.

Now that the ink has dried on the deal, the real work begins. “Building the infrastructure is the next step. A solid team needs to be assembled and a lucrative rights deal needs securing,” White continued. The structure is flexible enough to meet network needs, ensuring they can host as many events as desired.

Reflecting on his experiences with the UFC, White noted, “We started with a dozen contracts, but this time, we’re bringing Olympians and undefeated fighters into the fray. Turki’s connections promise big matchups.

Addressing the pace of boxing events, White assured, “Gone are the days of endless waiting between fights. We’ll deliver a streamlined experience, eliminating those dreary gaps. Our live events are set to be a game-changer.”

### Alalshikh on His Partnership with White

Alalshikh holds Dana White in high regard, describing him as “a powerhouse.” He’s confident that White, equipped with TKO’s resources, will clear obstacles. “I’ve entrusted him with the flag and the challenge to push forward and streamline our path,” Alalshikh declared.

### White on UFC Fighters Crossing Over to Boxing

Despite the potential allure, Dana made it clear that UFC fighters switching to boxing isn’t in the plans. “There are definitely fighters who might want to try their hand at boxing, but I’m not interested in mixing the disciplines. Our focus is on building new boxing talent,” he shared.

The objective is to unearth and cultivate young prospects. “Our mission is to crown undisputed champions in each weight class, leaving no ambiguity about who reigns supreme,” White emphasized.

### Alalshikh on the Company’s Future Direction

Alalshikh underscored their commitment to engaging the younger generation. “Studies show boxing fans average over 40 years old. The younger audience is due for captivating, high-stakes spectacles — what we’re now prioritizing,” he stated.

Their strategy is multi-faceted, incorporating not just boxing but also endeavors in gaming, animation, films, and merchandise. “With TKO’s expertise and Dana’s track record, our franchise is set to flourish,” Alalshikh added.

### White on the Upcoming Event

Looking ahead to September 12, White teased, “We’re gearing up for a colossal matchup, orchestrated thanks to Alalshikh’s unique capabilities. He’s reigniting boxing, starting from the ground up. Our first event is just the beginning of boxing’s new era,” he concluded.

With these plans in motion, it’s clear that both White and Alalshikh are committed to shaking up the boxing scene, creating unforgettable experiences for fans old and new alike.

Tags: AlalshikhBoxingDanaDiscussesTurkiVentureWhite
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