Super Bowl Sunday is synonymous with NFL excitement, but college football never misses a chance to sneak in some humor, poking fun at Hellmann’s “When Harry Met Sally”-themed commercial for the 2025 Super Bowl.
In this playful ad, iconic duo Billy Crystal and Meg Ryan find themselves back at Katz’s Deli, mirroring the legendary scene from their 1989 romantic comedy. As USA TODAY’s Ad Meter highlighted, this is where Sally (played by Ryan) famously convinces Harry (Crystal) that women can fake orgasms—by convincingly faking one herself.
In the original movie, this memorable moment concludes with the director Rob Reiner’s mother, Estelle Reiner, delivering the punchline: “I’ll have what she’s having.”
If you’re eager to join the fun for 2025, don’t forget to sign up for AD METER to rate all the commercials during the big game!
In this modern twist for the Super Bowl spot, Crystal and Ryan reprise their roles, with Ryan giving her “orgasmically” memorable performance after savoring a sandwich slathered with their sponsor’s mayo.
Of course, the Duke’s Mayo Bowl, cherished by college football enthusiasts, couldn’t resist chiming in on Twitter, jesting about Ryan’s performance:
“With Duke’s you don’t have to fake it… @dukes_mayonnaise,” they tweeted on February 10, 2025.
It’s all in good fun, blending a dash of nostalgia for movie lovers with a playful nod to the ongoing mayo rivalries.
