Sure thing, let’s dive into this.
Okay, so picture this: Wimbledon just wrapped up and somehow — maybe it’s the charm of it all or just plain curiosity — the digital world couldn’t get enough. The numbers? A whopping 69.3 million digital eyeballs. That’s right, folks. And I guess people are tuning in through every digital nook and cranny: BBC iPlayer, the website, the app—heck, probably even through their smart toasters if they could.
Now, what’s wild is to compare this with the past: back in 2024, we were lounging at 50.1 million views. A lot, yeah? But actually down from 54.3 million in 2023. So, what’s with the yo-yo? Who knows, maybe we all zoned out in ’24. Or maybe the digital aliens paid a visit and boosted this year’s numbers. Just speculating.
Then there’s the men’s singles final—this clash between Carlos Alcaraz and Jannik Sinner was hot stuff. Picture almost 9 million people glued to screens. A TV and digital whirlwind, with BBC One playing host to an audience of 8.3 million. Like, who knew tennis would pull such a crowd, right?
Over to the women’s side of things, where Iga Swiatek showed up and showed out, grabbing her first Wimbledon win against Amanda Anisimova. And guess what—4.1 million people decided that was the thing to watch on BBC One.
Alex Kay-Jelski, this guy in the know (Director of BBC Sport, or something), had his say about these numbers. Something about digital innovation and bringing stories to life. It’s like the game is evolving and keeping everyone on their toes. Who wouldn’t want to tune in?
So there it is. Wimbledon just did its thing again, and we’re all here for the digital ride. At least until next year’s intrigue, popcorn in hand.